Born and raised in The Woodlands, Texas, Communications Coordinator Colin Spaulding joins the Valero Alamo Bowl team after completing a postgraduate marketing and communications internship with the 2023 NCAA Men’s Final Four Local Organizing Committee.
A student-athlete on the men’s soccer team, Colin graduated from American International College in Springfield, Massachusetts with a degree in Business Management and a minor in Sports Management.
Colin’s ability to multi-task will be on display in his role with the Bowl that has him involved in social media, media planning, publications, and community relations projects. As an avid college football fan, he cannot wait for the big game this year.
What is your favorite thing about your role at the Valero Alamo Bowl?
“I’ve really enjoyed gaining more insight into the media preparation for a sporting event of this magnitude. There is a lot of planning from a media aspect that happens behind the scenes that many people aren’t aware of. So to be able to be apart of that is something that I’m very excited about. ”
What is your favorite thing about living in San Antonio?
“I’ve always considered myself a bit of a history buff, so I like getting to learn about the amazing history of this city and visiting all of the historic missions here in San Antonio. I’m also a massive soccer fan, so I’m really glad to have had the opportunity to attend a couple of San Antonio FC games in the short time that I’ve been here. ”
What path led you to this job?
“I was fortunate to have had some great internships while I was in college. I started off by working in my school’s athletic communications department. From there, I had the chance to gain some experience working with social media for a semi-professional basketball team in Springfield before working for a professional arena football team in their media and marketing departments. Most recently, I had the amazing opportunity to be apart of the local organizing committee for the 2023 NCAA Men’s Final Four as the postgraduate marketing and communications intern. There I helped manage the social media accounts leading up to the games along with helping market ancillary events to the city of Houston. ”
What do you like about communications?
“I’ve always really enjoyed educating people about sports. I was always the kid growing up who knew all of the useless, most obsolete sports facts and wrote about sports as often as I could in school. I’ve also always been fascinated by the environment of sports media and love connecting with people within that realm that share the same passion that I do.
What are you most looking forward about Bowl Week?
“I’m looking forward to seeing the excitement from all of the fans, as well as the players and coaches. The Valero Alamo Bowl, from a player and coach standpoint, is an opportunity that not many are able to experience and I can’t wait to see how they react to everything before kickoff and leading up to the game itself. As for the fans, I’m really looking forward to seeing people who are traveling from all over, for them to experience San Antonio and all that this beautiful city has to offer.”